Social Cognitive Theory, proposed by Albert Bandura, highlights the importance of observing and imitating others' behaviors, attitudes, and beliefs in the learning process.

Attitude Valence refers to the positive or negative evaluation an individual holds towards an attitude object.

Normative Social Influence describes the pressure individuals feel to conform to the norms and expectations of their social group.

Self-Serving Bias refers to the tendency for individuals to take credit for positive outcomes while blaming external factors for negative outcomes.

Social Identity Theory, proposed by Henri Tajfel, highlights the influence of social identity and group membership on individuals' self-concept and behavior.

Similarity Attraction refers to the tendency for individuals to be drawn to and prefer others who are similar to them in terms of attitudes, values, and beliefs.

Majority Influence describes the pressure individuals feel to conform to the opinions and beliefs held by the majority of a group.

Social Loafing refers to the phenomenon where individuals tend to put in less effort when working in a group setting compared to when working individually.

Attitudes and Persuasion Theory focuses on the cognitive processes involved in attitude formation and change, such as information processing and persuasion techniques.

Confirmation Bias refers to the tendency for individuals to seek out and interpret information in a way that supports their existing beliefs and disregard information that contradicts them.

In-Group Bias describes the tendency for individuals to favor their own group (in-group) over other groups (out-group) and perceive their in-group members more positively.

Socialization refers to the process by which individuals learn and adopt the values, beliefs, and behaviors of their social group through interactions with family, peers, and other social institutions.

Groupthink describes the phenomenon where individuals in a group suppress their own opinions and conform to the group's consensus, even if they privately disagree.

Self-Serving Bias refers to the tendency for individuals to take credit for positive outcomes while blaming external factors for negative outcomes.

Similarity Attraction refers to the tendency for individuals to be drawn to and prefer others who are similar to them in terms of attitudes, values, and beliefs.