The primary goal of sports betting analytics is not to guarantee a profit or predict outcomes with certainty, but to identify betting opportunities where the probability of success is higher than the implied probability offered by the odds.

Social media sentiment analysis is not a common data source used in sports betting analytics. While it can provide insights into public opinion and fan sentiment, it is not directly relevant to predicting the outcome of sporting events.

Expected value is a fundamental concept in sports betting analytics. It represents the average amount a bettor can expect to win or lose over a large number of bets, taking into account the odds and probability of winning.

Mean, also known as the average, is commonly used to evaluate a team's or player's performance over time. It provides a single value that represents the typical performance level.

The Kelly criterion is a mathematical formula that helps bettors determine the optimal bet size based on the odds and probability of winning. It aims to maximize the long-term growth of a betting bankroll.

Futures are not a common type of sports betting market. They are typically offered for long-term events, such as the winner of a league championship or a major tournament.

Line shopping involves comparing the odds offered by different sportsbooks for the same bet. The goal is to find the sportsbook that offers the best odds, which can increase the potential payout or reduce the risk of losing money.

Standard deviation is commonly used to evaluate the consistency of a team's or player's performance. It measures the variability of the data points around the mean, indicating how consistent or inconsistent the performance has been.

Regression to the mean is the statistical phenomenon where teams or players who have performed exceptionally well or poorly tend to perform closer to their average level of performance over time.

Expected value betting is not a type of sports betting system. It is a fundamental concept in sports betting analytics that involves identifying bets with a positive expected value, where the potential payout outweighs the risk of losing.

The favorite-longshot bias is the tendency for bettors to favor betting on favorites, even when the odds do not offer a fair value. This bias can lead to bettors making poor betting decisions and losing money in the long run.

Relative strength index (RSI) is a technical indicator commonly used in sports betting analytics to evaluate the strength of a team's or player's performance relative to their opponents. It helps identify overvalued or undervalued teams or players based on their recent performance.

Value betting involves identifying bets where the implied probability offered by the odds is lower than the actual probability of winning. By placing bets on these opportunities, bettors can potentially gain an edge over the sportsbook and increase their chances of long-term profitability.

Expected value betting is not a type of sports betting strategy. It is a fundamental concept in sports betting analytics that involves identifying bets with a positive expected value, where the potential payout outweighs the risk of losing.

Bankroll management involves setting a budget for sports betting and managing it effectively to ensure that a bettor has enough money to cover potential losses and sustain their betting activity over the long term.