Sports Sponsorship and the Indian Super League

Description: This quiz aims to assess your knowledge about Sports Sponsorship and the Indian Super League. Test your understanding of sponsorship strategies, key players, and the impact of the league on Indian football.
Number of Questions: 15
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Tags: sports sponsorship indian super league football marketing branding
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Which company is the title sponsor of the Indian Super League?

  1. Hero MotoCorp

  2. Reliance Jio

  3. Tata Motors

  4. PepsiCo


Correct Option: A
Explanation:

Hero MotoCorp has been the title sponsor of the Indian Super League since its inception in 2014.

Which of the following is NOT a founding club of the Indian Super League?

  1. Atlético de Kolkata

  2. Chennaiyin FC

  3. FC Goa

  4. Mumbai City FC


Correct Option: D
Explanation:

Mumbai City FC joined the Indian Super League in 2014, one year after its inception.

Which player holds the record for most goals scored in a single season of the Indian Super League?

  1. Ferran Corominas

  2. Sunil Chhetri

  3. Jeje Lalpekhlua

  4. Marcelinho Leite Pereira


Correct Option: A
Explanation:

Ferran Corominas scored 18 goals for FC Goa in the 2017-18 season, setting the record for most goals in a single ISL season.

Which club has won the most Indian Super League titles?

  1. ATK Mohun Bagan

  2. Chennaiyin FC

  3. FC Goa

  4. Bengaluru FC


Correct Option: A
Explanation:

ATK Mohun Bagan has won the Indian Super League title three times, in 2014, 2016, and 2020.

Which of the following is NOT a major sponsor of the Indian Super League?

  1. Amul

  2. Coca-Cola

  3. Nike

  4. Puma


Correct Option: B
Explanation:

Amul, Nike, and Puma are all major sponsors of the Indian Super League, while Coca-Cola is not.

Which Indian player has won the Indian Super League Golden Boot award the most times?

  1. Sunil Chhetri

  2. Jeje Lalpekhlua

  3. Ferran Corominas

  4. Marcelinho Leite Pereira


Correct Option: A
Explanation:

Sunil Chhetri has won the Indian Super League Golden Boot award twice, in 2017 and 2019.

Which club has the highest average attendance in the Indian Super League?

  1. ATK Mohun Bagan

  2. Chennaiyin FC

  3. FC Goa

  4. Bengaluru FC


Correct Option: A
Explanation:

ATK Mohun Bagan has the highest average attendance in the Indian Super League, with over 50,000 fans per match.

Which of the following is NOT a benefit of sports sponsorship for companies?

  1. Increased brand awareness

  2. Improved brand image

  3. Access to new markets

  4. Increased sales


Correct Option: D
Explanation:

While sports sponsorship can lead to increased brand awareness, improved brand image, and access to new markets, it does not directly guarantee increased sales.

Which of the following is NOT a key factor to consider when evaluating the effectiveness of a sports sponsorship?

  1. Return on investment

  2. Brand awareness

  3. Media exposure

  4. Fan engagement


Correct Option: A
Explanation:

Return on investment is not a key factor to consider when evaluating the effectiveness of a sports sponsorship, as it is difficult to measure the direct impact of sponsorship on sales.

Which of the following is NOT a challenge faced by sports sponsorships in India?

  1. Lack of transparency and accountability

  2. High costs

  3. Lack of infrastructure

  4. Limited reach


Correct Option: D
Explanation:

Limited reach is not a challenge faced by sports sponsorships in India, as the country has a large and passionate sports fan base.

Which of the following is NOT a way in which sports sponsorship can benefit the Indian Super League?

  1. Increased visibility and popularity

  2. Improved infrastructure

  3. Development of young talent

  4. Increased fan engagement


Correct Option: B
Explanation:

Improved infrastructure is not a direct benefit of sports sponsorship for the Indian Super League, as it is the responsibility of the league organizers and the government to develop and maintain infrastructure.

Which of the following is NOT a way in which the Indian Super League has impacted Indian football?

  1. Increased popularity of football in India

  2. Improved quality of football in India

  3. Increased participation in football at the grassroots level

  4. Increased investment in football in India


Correct Option: D
Explanation:

Increased investment in football in India is not a direct impact of the Indian Super League, as it is influenced by various factors such as government policies and private investment.

Which of the following is NOT a way in which the Indian Super League can contribute to the development of football in India?

  1. Providing a platform for young talent

  2. Improving the quality of coaching and training

  3. Developing grassroots football programs

  4. Increasing the number of professional football clubs in India


Correct Option: D
Explanation:

Increasing the number of professional football clubs in India is not a direct way in which the Indian Super League can contribute to the development of football in the country.

Which of the following is NOT a way in which the Indian Super League can attract more fans?

  1. Improving the quality of football

  2. Making tickets more affordable

  3. Promoting the league more effectively

  4. Increasing the number of foreign players in the league


Correct Option: D
Explanation:

Increasing the number of foreign players in the league is not a direct way to attract more fans to the Indian Super League.

Which of the following is NOT a way in which the Indian Super League can generate more revenue?

  1. Selling more tickets

  2. Attracting more sponsors

  3. Increasing the value of television rights

  4. Organizing more matches


Correct Option: D
Explanation:

Organizing more matches is not a direct way to generate more revenue for the Indian Super League.

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