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Difference between products and services - class-XII

Description: difference between products and services
Number of Questions: 57
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Tags: business studies organisation of commerce and management marketing and sales marketing commercial studies marketing management
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The Cobb-Douglass Production Function is often used as ____________.

  1. Q = A K a L b

  2. Q = A K a L 1 - b

  3. log Q = a log k = log c

  4. Q = A b a - L a


Correct Option: A

__________ can reduce the quantity of defects product.

  1. Profit

  2. Cost or production

  3. Cost of sales

  4. Quality of product


Correct Option: D

Which of the following is NOT normally a sign of poor morale amongst a workforce?

  1. High levels of absenteeism.

  2. High levels of turnover.

  3. Increased levels of personal productivity.

  4. A poor external image and difficulties attracting good recruits.


Correct Option: C

An advantage of recruitment from outside the company is ____________.

  1. that it is cheaper than internal recruitment

  2. that there is no need to advertise the vacancy

  3. that it brings in new experience and skills to the firm

  4. that it avoids Jealousy within the firm


Correct Option: C

To bring inspiration and innovation to every athlete in the world is mission of -

  1. Nike

  2. Facebook

  3. Google

  4. Sony


Correct Option: A

Unique value auction is mainly applies to?

  1. New products

  2. Second hand products

  3. Engineering products

  4. None of the above


Correct Option: B

In case of_________ layout, production is carried on in special purpose machine.

  1. functional

  2. product

  3. stationary

  4. combined


Correct Option: B

Philosophy of marketing

    1. Product oriented marketing
    2. Production oriented marketing
    3. Sale oriented marketing
    4. Customer oriented marketing
    5. Social marketing
    6. Green marketing

    1. i, ii, iii and iv

    2. ii, iii, iv and v

    3. iii, iv, v and vi

    4. All of the above


    Correct Option: D

    The cost per unit of a product manufactured in a factory amounts to Rs 160 (75% variable) when the production is 10, 000 units. When production increases by 25%, the cost of production will be Rs per unit.

    1. Rs 145

    2. Rs 150

    3. Rs 152

    4. Rs 140


    Correct Option: C

    "What is the company's breakeven point: Selling price-Rs 6 per unit Variable production cost-Rs 1.20 per unit Variable selling cost-Rs 0.40 per unit Fixed production cost-Rs 4 per unit Fixed selling cost-Rs 0.80 per unit Budgeted production and ________________.

    1. 8, 000 units

    2. 8, 333 units

    3. 10, 000 units

    4. 10, 909 units


    Correct Option: D

    Which of the following is an active factor of production?

    1. Land

    2. Labour

    3. Capital

    4. Organisation


    Correct Option: B
    Explanation:

    The factors of production include land, labour, capital and entrepreneurship.

    Other factors like land, capital are passive and but labor is an active factor. 
    Land and labour are two essential factors of production. Since the real work of production is done by labour it is considered as the active factor of production.

    A person who is arrested and  detained shall be produced before the nearest magistrate within a period of _____ of arrest.

    1. 12 hours

    2. 24 hours

    3. 35 hours

    4. 48 hours


    Correct Option: B

    Match the following.

    $1$. Tangible product a) the physical entity together with the services it could render to the users
    $2$. Extended product b) the physical entity of the product
    $3$. Geseric product c) the essential or basic benefit a buyer expects to get from the product
    1. $1$-a, $2$-b, $3$-c

    2. $1$-b, $2$-a, $3$-c

    3. $1$-b, $2$-c, $3$-a

    4. $1$-c, $2$-a, $3$-b


    Correct Option: B

    Three distinct concepts in a product is explained by.

    1. Abbot

    2. C. P. Stephenson

    3. Philip Kotler

    4. J. Baker


    Correct Option: C

    Which is essential to make the product live up to the expectations of the consumers?

    1. Market policy

    2. Price policy

    3. Distribution policy

    4. Product policy


    Correct Option: D

    Product policies are applicable for.

    1. Existing products

    2. New products

    3. Traditional products

    4. Both (A) and (B)


    Correct Option: D

    Product policy is?

    1. Static

    2. Dynamic

    3. Creative

    4. Essential


    Correct Option: B

    The important aspects analysed under product policy is/are.

    1. Consideration of the product mix

    2. New product development decisions

    3. Product policy of the competitors

    4. All the above


    Correct Option: D

    Match the following.

    $1$. Breadth a) Number of variety of products
    $2$. Depth b) Assortment of sizes, colours and models
    $3$. Consistency c) The close relationship of various products
    d) Homogeneous products
    1. $1$-a, $2$-b, $3$-c

    2. $1$-d, $2$-b, $3$-c

    3. $1$-c, $2$-a, $3$-b

    4. $1$-d, $2$-c, $3$-b


    Correct Option: A

    Product planning is the.

    1. Development of new products

    2. Altering of existing products

    3. Elimination of existing products

    4. All the above


    Correct Option: D

    Product policy is?

    1. A managerial function

    2. Executive in nature

    3. A policy of government

    4. A economic function


    Correct Option: A

    If all the products sold are closely related in their usage or production etc. the mix can be called as _______.

    1. Consistent

    2. Depth

    3. Breadth

    4. None of the above


    Correct Option: A

    The process of withdrawal is technically known as___________.

    1. Product modification

    2. Product elimination

    3. Product line expansion

    4. Product line modification


    Correct Option: B

    Fixing a standard for product is a.

    1. Managerial function

    2. Social function

    3. Technical function

    4. Economic function


    Correct Option: C

    Trade name brings out the.

    1. Identify of the manufacturer

    2. Identify of the product

    3. Quality of the product

    4. Both (A) and (B)


    Correct Option: D

    When a manufacturer of high quality product starts selling a low quality of product, is termed as.

    1. Trading up

    2. Trading down

    3. Mark up

    4. Quality variation


    Correct Option: B

    Product item refers to a___________.

    1. Particular product

    2. Group of product

    3. Existing products

    4. Elimination of products


    Correct Option: A

    Diversification means___________.

    1. Adding a new product to the existing product line

    2. Eliminating a product from the existing product line

    3. Modification of a product

    4. Both (B) and (C)


    Correct Option: A

    Product line refers to___________.

    1. A particular product

    2. Process of withdrawal

    3. A group of products that are closely related

    4. Channel of distribution


    Correct Option: C

    The period during which a product lives in the market is termed as its.

    1. Trade cycle

    2. Business cycle

    3. Life cycle

    4. Product planning


    Correct Option: C

    Public documents conferring certain rights, privileges, titles or offices, is termed as.

    1. Brand names

    2. Copy right

    3. Trade Marks

    4. Patents


    Correct Option: D

    The higher price which in itself differentiate the product is known as.

    1. Mark down prices

    2. Price cutting

    3. Prestige price

    4. Dual price


    Correct Option: C

    Which of the following is not a pricing objective?

    1. Return on Investment

    2. Return of saving

    3. Market share

    4. Meeting compensation


    Correct Option: B

    Which of the following pricing methods is usually adopted by Chain stores?

    1. Odd pricing

    2. Psychological pricing

    3. Customary pricing

    4. Prestige pricing


    Correct Option: C

    Cost-oriented pricing policy is also referred to as.

    1. Cost-volume pricing

    2. Cost-plus pricing

    3. Target pricing

    4. Dual pricing


    Correct Option: B

    Pricing at the prevailing prices is also termed as.

    1. Cost-plus pricing

    2. Cost-volume pricing

    3. Target pricing

    4. Pricing at the market


    Correct Option: D

    Price lining policy is usually found among.

    1. Retailers

    2. Wholesellers

    3. Both (A) and (B)

    4. None of these


    Correct Option: A

    All activities which are undertaken to promote the side of products.

    1. Promotional blend

    2. Marketing mix

    3. Product mix

    4. Market segment


    Correct Option: A

    A pull blend emphasises.

    1. Personal selling

    2. Mass impersonal selling efforts

    3. Exhibition and other non-recurrent selling efforts

    4. None of the above


    Correct Option: B

    Items, considered part of the augmented product, do not include________. 

    1. Guarantee

    2. Warranty

    3. Complementary products

    4. Channels of distribution


    Correct Option: D

    If the conversion period is arrived at as 10, it means ____________________.

    1. It takes 10 days to convert the raw materials to finished goods

    2. 10 days cost of production is held on an average as WIP

    3. Raw materials which can be consumed in 10 days are held in WIP.

    4. Both (A) and (B) above

    5. Both (A) and (C) above


    Correct Option: D
    Explanation:

    Conversion period or work-in-progress (WIP) period indicates the time taken for converting the raw materials to finished goods, it also indicates the number of days the cost of production is held on an average as WIP.

    ________ products are the products in the purchase of which, consumers devote considerable time.

    1. Consumer

    2. Sales

    3. Shopping

    4. Industrial


    Correct Option: C
    Explanation:

    Shopping products are a higher end products occasionally bought by consumers that are usually compared for their appropriateness, quality, cost and features before making a purchase decision. Consumers tend to take more time when purchasing a shopping good produced by a business, and they might even travel to buy such products.

    _______ are the products which are purchased frequently.

    1. Consumer

    2. Industrial

    3. Convenience

    4. Services


    Correct Option: C
    Explanation:

    Convenience goods are a sub category of consumer goods. Convenience goods are the inexpensive frequent purchases, there s little efforts needed to purchase them. it includes food, toiletries and confectionery goods. Such goods are widely available. 

    On the basis of durability, consumer goods are classified in four categories.

    1. True

    2. False


    Correct Option: B
    Explanation:

    A product is an item offered for sale. It can be an item or a service, virtual or cyber form. Consumer products are the merchandise or other items of common and daily use ordinarily bought by individuals or house holds  for private consumption. Consumer goods are classified in three categories i.e convenience goods, shopping goods, specialty goods  on the basis of buying behaviour of the consumer towards these goods.

    _______ products are the products which are used as an input to produce other products.

    1. Shopping

    2. Convenience

    3. Consumer

    4. Industrial


    Correct Option: D
    Explanation:

    An industrial product is a good used by a company for business consumption. it is distinct from a consumable goods, which is purchased by individuals for personal and family consumption. It is a product sold by one company to another company to carry out production function.It is a B2B product.

    ______ products are the products which have certain special features because of which people make special efforts while purchasing such products.

    1. Special

    2. Shopping

    3. Expensive

    4. Consumer


    Correct Option: A
    Explanation:

    Special goods are a classification of consumer goods. Special goods are purchased with a predetermined pattern in mind. Special goods can be refereed to as an item that is extraordinary or unique enough to motivate people to make an extra effort to purchase it  The buyers are willing to spend a lot of money and time to purchase it in comparison to the shopping goods.

    Our decision to buy a product is not only affected by its physical qualities but also its tangible and ___________ factors.

    1. Non tangible

    2. Psychological

    3. Sociological

    4. Economical


    Correct Option: B

    Which of the following is not a characteristic of industrial products? 

    1. Number of buyers

    2. Channel levels

    3. Convenience

    4. Derived demand


    Correct Option: C
    Explanation:

    An industrial product is a good used by a company for business consumption. it is distinct from a consumable goods, which is purchased by individuals for personal and family consumption. It is a product sold by one company to another company to carry out production function.It is a B2B product. The number of buyers are limited and predetermined. it is one the first level of channel distribution and made only on demand.

    The series of activities undertaken to create a product or deliver a service is called a _________.

    1. strategy

    2. business function

    3. financial Management

    4. transformation process


    Correct Option: B

    The organisation tries to develop new products or services and thereby makes similar existing products obsolete. Which strategy does the organisation follow?

    1. Expansion

    2. Innovation

    3. Intensification

    4. Concentration


    Correct Option: B

    TQM's major emphasis is on __________.

    1. Product quality

    2. Company profitability

    3. Customer delight

    4. Employee training


    Correct Option: A

    If a retailer displays shampoo as a personal care item, as a fashion accessory or as a bath room product, then it presents an example of _____________.

    1. Market Penetration

    2. Product Development

    3. Market Development

    4. Intensification


    Correct Option: B

    Horizontal merger is a combination of ____________ in the same business and as the production process.

    1. single firm

    2. single or two firm

    3. two or more firms

    4. all of these


    Correct Option: C

    _____________ specifies the estimated quantity and cost of material during different volumes of production.

    1. Case budget

    2. Material budget

    3. Production budget

    4. Sales budget


    Correct Option: B
    Explanation:

    Material budget specifies the estimated quality and cost of material during different volumes of production.

    It is the budget prepared to show the quality of direct material and raw materials required to manufacture a product.

    Sell _________ and not ______ is the statement given by steve is...

    1. Company, customers

    2. Desire, wants

    3. Products,dreams

    4. Dreams, product


    Correct Option: D

    A company engaged in a cohol manufacturing merged with a cigarette manufacturing firm. What type of merger is this?

    1. Horizontal merger

    2. Product extension merger

    3. Market extension merger

    4. Vertical merger.


    Correct Option: B
    Explanation:

    Horizontal merger is merger of two competition firms doing same business Vertical merger is merger of two companies which are at different level of production operating in same industry. Product extension merger is the merger of two companies which have the same customers with related products and services. The objective is to complement the portfolio and cross-sell products and services and is often driven by economies of scale upstream in sales and marketing.

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