Selling - class-XII
Description: selling | |
Number of Questions: 56 | |
Created by: Ratna Goswami | |
Tags: elements of business marketing mix commercial applications advertising and sales promotion sales promotion selling organisation of commerce and management marketing mix - 4 p's business studies marketing management commerce commercial studies marketing |
Effective writers visualize ______ before writing
Advertising is to create _______.
Which of the following schemes is intended to stimulate the sales during a slump season?
One of the most powerful element in the promotion mix is:
Sales promotion activities attract attention of the people because of the use of _______.
An _____ means that only the company employees that are set up on the server can access the company pages.
Identify whether the statement is true or false.
Email etiquettes must be strictly adhered to in order to keep your communication authentic and graceful.
E-Correspondence is an electronic, cost-effective and fastest mode of communication as of today.
Press releases are usually sent to the :
(I) Newspapers
(II) Government
(III) Electronic media
(IV) Leading new agencies
(V) Local authorities
Select the correct answer from the options given below.
Which of the following is/are the limitation(s) of sales promotion?
Marketing activities other than personal selling, advertising and publicity is:
The basic purpose of promotion is to.
Which of the following is not the promotional mix element?
Sales administration refers to ______.
Non-personal stimulation of demand for a product or service is known as _____.
Price-off offer is also known as _________.
Sales programme is a consolidated list to point out.
Which of the following goals is adopted when the product reaches maturity stage?
Sales administration refers to ____________.
Sales objectives are ________.
Sales policy indicated __________.
Choose the correct answer.
a) Sales forecast is the key to internal planning.
b) The sales forecast is a prediction of expected sales by product and price, for a specific period.
Of these.
Selling department is compared to _________.
Which of the following is not a tool of sales promotion?
Sales forecast __________.
Sales procedures mainly concerned with ________.
The historical and the simplest method of making sales forecasts is?
Sales procedures prescribe _________.
Road blocking advertisement is ________.
Which one of the following is not matched correctly ?
Which of the following is not a part of Place and Promotion?
The promotion mix of a company consists of these.
Discounts, coupons, contests, free samples and offering extra quantity etc., are the examples of __________.
Providing information to the customers about product, its features and quality etc., are part of:
_______ is highly flexible as the message can be adjusted.
Which of the following is not a part of sales promotion activities?
Caveat emptor means _________.
Which of the following statement is not true?
_______ refers to offering another product as gift along with the purchase of a product.
Which of the following is not a part of promotional mix?
Which of the following would be characteristic of an effective marketing brochure?
A correct statement about advertising is ________.
The company sets its marketing budget by estimating the investment in current assets at different points of time. Select the type of budget keeping in view the above mentioned purpose ?
Sales promotion spoils product's image.
For a letter to be a good news letter is should have
_______ includes only those activities which are used to provide short term incentives to boost the sales of a firm.
Effective Sales writing demands: Attention, Interest, Desire, Action and Satisfaction.
____________ specifies expected sale of goods during a period(s).
Classifieds, public notices and appointments are the various forms of __________.
The following is format of ________
TIMES OF INDIA
"Shre Shushant Kamalnath Gore has been
elected President of the Punjab, Haryana, Delhi
Chamber if Commerce and Industry. Shri
Shushant Kamalnath is presently Chairman
and Managing Director of Z International
Ltd., a multinational company".
Which of the following is an element of a good advertisement copy
A ______ is usually drafted in-house by the Public Relations Officer of the company, who makes available information with him which may be published without any major cuts in the print or electronic media
In order to have a fair chance of selection, a press release should have the following:
________ activities are designed to supplement the personal selling and advertising efforts
Identify the merit(s) of sales promotion.
Sales promotion includes _______.