Traditional and modern marketing - class-XI
| Description: traditional and modern marketing | |
| Number of Questions: 30 | |
| Created by: Muni Gupte | |
| Tags: organisation of commerce and management marketing mix - 4 p's commercial applications concept of market and marketer selling and distribution commercial studies commerce business studies marketing management marketing - concepts and functions e-commerce elements of business recent trends in marketing marketing |
Family Market existed during.
Which of the following relates to relationship marketing?
Sales management refers to.
The basic steps in marketing planning is?
Match the following.
| $1$. Physical distribution | a) distribution activities |
|---|---|
| $2$. Termination | b) settlement of contact |
| $3$. Consumer co-operative | c) A retail store owned and operated by a company to sell primary to its employees |
| $4$. Industrial store | d) A retail business owned and operated by ultimate consumer to purchase and distribute goods and services primarily to the members |
Which of the following is a modern marketing concept?
Sales planning implies.
The main jobs of sales planning is to ________________.
Sales management refers to _______.
Online marketing is associated with _______.
The time taken to convert raw materials into finished product is referred to as the
What is the other name of network marketing?
_________________ activities start after the product has been developed.
The main factors in global marketing are ________.
Which of the following company fall under the network marketing umbrella?
Advantage of network marketing is/are:
Advantage of network marketing is/Eire:
(I) Distribution network grows continuously
(II) Distributors often become the largest customers and hence take over the control of the company
(III)Network companies can maintain higher margins on their products
(IV)Difficult for the manufacturer to exercise effective control over his sales team.
Select the correct answer from the options given below.
Keeping the view of marketing, an organization that enjoys competitive advantage in an industry has done so by__________.
The disadvantage of network marketing is/are:
Advantage of network marketing is/are:
(I) Distribution network grow continuously
(II) Distributors often become the largest customers and hence take over the control of the company.
(III) Network companies can maintain higher margins on their products.
(IV) Difficult for the manufacturer to exercise effective control over his sales team.
Select the correct answer from the options given below.
Network marketing is a mode of _____________ by the manufacturer.
Under internal marketing _________ are treated as internal customers.
One of the most negatively-perceived versions of ______ is known as robo-calling,
Telesales and Telemarketing are different activities.
Under network marketing the product reaches the customers from the
Supply of spare parts and attending to customers come under which of the services of retailers to customers?
Common internal marketing effort(s) include(s) which of the following?
_______ is a growing and cost effective solution that more and more companies use.
Which of the following is/are the benefit(s) of telemarketing?
The purpose of internal marketing is _____.