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Campaign Advertising and Media Access

Description: This quiz will test your knowledge of campaign advertising and media access, including the different types of campaign ads, the regulations governing campaign advertising, and the role of the media in covering political campaigns.
Number of Questions: 15
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Tags: campaign advertising media access political campaigns
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Which of the following is NOT a common type of campaign ad?

  1. Television ads

  2. Radio ads

  3. Print ads

  4. Online ads

Show answer
Correct Option: D
Explanation:

Online ads are not a common type of campaign ad because they are not as effective as television, radio, and print ads.

What is the purpose of campaign advertising?

  1. To inform voters about the candidates and their positions

  2. To persuade voters to vote for a particular candidate

  3. To raise money for the campaign

  4. All of the above

Show answer
Correct Option: D
Explanation:

Campaign advertising serves all of the purposes listed above.

What are the regulations governing campaign advertising?

  1. The Federal Election Campaign Act (FECA)

  2. The Bipartisan Campaign Reform Act (BCRA)

  3. The Hatch Act

  4. All of the above

Show answer
Correct Option: D
Explanation:

Campaign advertising is regulated by all of the laws listed above.

What is the role of the media in covering political campaigns?

  1. To inform the public about the candidates and their positions

  2. To hold the candidates accountable for their actions

  3. To provide a platform for the candidates to express their views

  4. All of the above

Show answer
Correct Option: D
Explanation:

The media plays all of the roles listed above in covering political campaigns.

What is the difference between a hard news story and a soft news story?

  1. A hard news story is about a current event, while a soft news story is about a human interest story.

  2. A hard news story is about a serious issue, while a soft news story is about a light-hearted issue.

  3. A hard news story is written by a reporter, while a soft news story is written by a columnist.

  4. A hard news story is more likely to be aired on television, while a soft news story is more likely to be printed in a newspaper.

Show answer
Correct Option: A
Explanation:

A hard news story is a story that reports on a current event, while a soft news story is a story that reports on a human interest story.

What is the role of the Federal Election Commission (FEC)?

  1. To enforce the campaign finance laws

  2. To regulate campaign advertising

  3. To provide funding for political campaigns

  4. All of the above

Show answer
Correct Option: A
Explanation:

The FEC's primary role is to enforce the campaign finance laws.

What is the difference between a political action committee (PAC) and a super PAC?

  1. PACs are limited in how much money they can raise and spend, while super PACs are not.

  2. PACs can only donate money to candidates, while super PACs can donate money to candidates and political parties.

  3. PACs are required to disclose their donors, while super PACs are not.

  4. All of the above

Show answer
Correct Option: D
Explanation:

PACs and super PACs differ in all of the ways listed above.

What is the role of the media in covering political campaigns?

  1. To inform the public about the candidates and their positions

  2. To hold the candidates accountable for their actions

  3. To provide a platform for the candidates to express their views

  4. All of the above

Show answer
Correct Option: D
Explanation:

The media plays all of the roles listed above in covering political campaigns.

What is the difference between a political ad and an issue ad?

  1. A political ad promotes a particular candidate, while an issue ad promotes a particular issue.

  2. A political ad is paid for by a candidate's campaign, while an issue ad is paid for by a PAC or super PAC.

  3. A political ad is more likely to be aired on television, while an issue ad is more likely to be printed in a newspaper.

  4. All of the above

Show answer
Correct Option: D
Explanation:

Political ads and issue ads differ in all of the ways listed above.

What is the role of the media in covering political campaigns?

  1. To inform the public about the candidates and their positions

  2. To hold the candidates accountable for their actions

  3. To provide a platform for the candidates to express their views

  4. All of the above

Show answer
Correct Option: D
Explanation:

The media plays all of the roles listed above in covering political campaigns.

What is the difference between a hard news story and a soft news story?

  1. A hard news story is about a current event, while a soft news story is about a human interest story.

  2. A hard news story is about a serious issue, while a soft news story is about a light-hearted issue.

  3. A hard news story is written by a reporter, while a soft news story is written by a columnist.

  4. A hard news story is more likely to be aired on television, while a soft news story is more likely to be printed in a newspaper.

Show answer
Correct Option: A
Explanation:

A hard news story is a story that reports on a current event, while a soft news story is a story that reports on a human interest story.

What is the role of the Federal Election Commission (FEC)?

  1. To enforce the campaign finance laws

  2. To regulate campaign advertising

  3. To provide funding for political campaigns

  4. All of the above

Show answer
Correct Option: A
Explanation:

The FEC's primary role is to enforce the campaign finance laws.

What is the difference between a political action committee (PAC) and a super PAC?

  1. PACs are limited in how much money they can raise and spend, while super PACs are not.

  2. PACs can only donate money to candidates, while super PACs can donate money to candidates and political parties.

  3. PACs are required to disclose their donors, while super PACs are not.

  4. All of the above

Show answer
Correct Option: D
Explanation:

PACs and super PACs differ in all of the ways listed above.

What is the role of the media in covering political campaigns?

  1. To inform the public about the candidates and their positions

  2. To hold the candidates accountable for their actions

  3. To provide a platform for the candidates to express their views

  4. All of the above

Show answer
Correct Option: D
Explanation:

The media plays all of the roles listed above in covering political campaigns.

What is the difference between a political ad and an issue ad?

  1. A political ad promotes a particular candidate, while an issue ad promotes a particular issue.

  2. A political ad is paid for by a candidate's campaign, while an issue ad is paid for by a PAC or super PAC.

  3. A political ad is more likely to be aired on television, while an issue ad is more likely to be printed in a newspaper.

  4. All of the above

Show answer
Correct Option: D
Explanation:

Political ads and issue ads differ in all of the ways listed above.

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