Selective attention is the ability to focus on a specific stimulus or task while ignoring others that are present in the environment.

Selective attention allows us to focus on relevant information while ignoring distractions, enabling us to perform tasks effectively in various situations.

Attentional bias refers to the tendency to focus on stimuli that are personally relevant or emotionally significant to us, even when they are not directly related to the task at hand.

Attentional biases can be positive, directing our attention towards beneficial information, or negative, leading us to focus on negative or threatening stimuli.

Alternating attention refers to the ability to shift attention between different tasks or stimuli, allowing us to multitask or respond to changing environmental demands.

Alternating attention allows us to flexibly switch between tasks or stimuli, enabling us to adapt to dynamic environments and perform multiple tasks simultaneously.

Sustained attention refers to the ability to maintain attention on a single task or stimulus over an extended period, allowing us to stay focused and perform tasks that require prolonged concentration.

Sustained attention enables us to stay focused on a task or stimulus even when it becomes monotonous or challenging, helping us to complete tasks that require prolonged effort.

Attentional bias towards negative stimuli is a common phenomenon, often referred to as negativity bias. It refers to our tendency to focus on negative or threatening information more readily than positive or neutral information.

Attentional bias towards negative stimuli can influence our thoughts, emotions, and behaviors, sometimes leading to anxiety, depression, or other mental health concerns.

Priming effect refers to the phenomenon where our attention is drawn to stimuli that have been recently presented or encountered. This can influence our thoughts, feelings, and behaviors, making us more likely to notice and respond to similar stimuli in the future.

Priming effects can be used in various contexts, such as advertising, education, and psychology, to influence people's thoughts, feelings, and behaviors.

Salience effect refers to the phenomenon where our attention is drawn to stimuli that stand out from their surroundings due to their brightness, color, size, or other distinctive features.

Salience effects can be used in various contexts, such as design, marketing, and education, to capture people's attention and convey important information.

Goal-directed attention refers to the phenomenon where our attention is drawn to stimuli that are relevant to our current goals or intentions. This allows us to prioritize and focus on information that is important for achieving our objectives.

Goal-directed attention helps us to filter out irrelevant information and focus on what is essential for achieving our goals, enabling us to navigate our environment and perform tasks effectively.