Social Identity Theory suggests that individuals derive a sense of identity and belonging from their membership in social groups, leading them to conform to group norms and values, even if they personally disagree with them.

Confirmation Bias refers to the tendency of individuals to seek out information that supports their existing beliefs and disregard information that contradicts them, leading to a distorted perception of reality.

Cognitive Dissonance is the psychological discomfort experienced when individuals hold conflicting beliefs, values, or attitudes. This discomfort motivates individuals to reduce the dissonance by changing their beliefs, attitudes, or behaviors.

Groupthink refers to the phenomenon where individuals in a group suppress their personal opinions and conform to the group's consensus, even if they disagree with it. This can lead to flawed decision-making and a lack of critical thinking.

Maslow's Hierarchy of Needs posits that individuals are motivated by a hierarchy of needs, starting with basic physiological needs such as food and shelter, followed by safety needs, belongingness and love needs, esteem needs, and finally self-actualization needs.

Selective Perception refers to the tendency of individuals to selectively attend to information that confirms their existing beliefs and disregard information that contradicts them. This can lead to a distorted perception of reality.

Cognitive Dissonance is the psychological discomfort experienced when individuals hold conflicting beliefs, values, or attitudes. This discomfort motivates individuals to reduce the dissonance by changing their beliefs, attitudes, or behaviors.

Groupthink refers to the phenomenon where individuals in a group suppress their personal opinions and conform to the group's consensus, even if they disagree with it. This can lead to flawed decision-making and a lack of critical thinking.

Maslow's Hierarchy of Needs posits that individuals are motivated by a hierarchy of needs, starting with basic physiological needs such as food and shelter, followed by safety needs, belongingness and love needs, esteem needs, and finally self-actualization needs.

Confirmation Bias refers to the tendency of individuals to seek out information that supports their existing beliefs and disregard information that contradicts them, leading to a distorted perception of reality.

Cognitive Dissonance is the psychological discomfort experienced when individuals hold conflicting beliefs, values, or attitudes. This discomfort motivates individuals to reduce the dissonance by changing their beliefs, attitudes, or behaviors.

Groupthink refers to the phenomenon where individuals in a group suppress their personal opinions and conform to the group's consensus, even if they disagree with it. This can lead to flawed decision-making and a lack of critical thinking.

Maslow's Hierarchy of Needs posits that individuals are motivated by a hierarchy of needs, starting with basic physiological needs such as food and shelter, followed by safety needs, belongingness and love needs, esteem needs, and finally self-actualization needs.

Selective Perception refers to the tendency of individuals to selectively attend to information that confirms their existing beliefs and disregard information that contradicts them. This can lead to a distorted perception of reality.

Cognitive Dissonance is the psychological discomfort experienced when individuals hold conflicting beliefs, values, or attitudes. This discomfort motivates individuals to reduce the dissonance by changing their beliefs, attitudes, or behaviors.