Carbon footprint is a measure of the environmental impact of an activity, not its economic impact.

Air pollution is a measure of the environmental impact of an activity, not its social impact.

Economic growth is a measure of the economic impact of an activity, not its environmental impact.

Number of tourists is not a reliable indicator of sustainability, as it does not take into account the negative impacts of tourism.

Lack of political will is not a common challenge in measuring and evaluating the impact of sustainable tourism, as most governments are supportive of sustainable tourism.

Life cycle assessment is a tool used to measure the environmental impact of a product or service, not its economic impact.

Environmental impact assessment is a tool used to measure the environmental impact of a project or activity, not its social impact.

Input-output analysis is a tool used to measure the economic impact of an activity, not its environmental impact.

Gross Domestic Product (GDP) is a measure of the economic impact of an activity, not its sustainability.

Lack of cooperation from stakeholders is not a common challenge in measuring and evaluating the impact of sustainable tourism, as most stakeholders are supportive of sustainable tourism.

Carbon footprint is a measure of the environmental impact of an activity, not its economic impact.

Air pollution is a measure of the environmental impact of an activity, not its social impact.

Economic growth is a measure of the economic impact of an activity, not its environmental impact.

Number of tourists is not a reliable indicator of sustainability, as it does not take into account the negative impacts of tourism.

Lack of political will is not a common challenge in measuring and evaluating the impact of sustainable tourism, as most governments are supportive of sustainable tourism.