Changing consumer preferences, particularly among the younger generation, who are increasingly opting for Western styles and contemporary designs, pose a significant challenge to the traditional wear industry.

The lack of skilled labor in the traditional wear industry leads to a decline in the quality of garments, higher production costs, and difficulty in meeting market demands.

The high cost of production in the traditional wear industry is attributed to the use of expensive raw materials, intricate designs and embellishments, and the labor-intensive nature of production.

Competition from international brands leads to a decline in demand for traditional garments, forces manufacturers to lower their prices, and encourages them to innovate and improve their designs.

Traditional wear manufacturers can address the challenges they face by conducting market research, investing in training and skill development, using technology to improve efficiency, collaborating with designers, and creating innovative designs.