Sports Marketing in India

Description: This quiz will test your knowledge on Sports Marketing in India. It covers topics such as the history of sports marketing in India, the role of various stakeholders, the challenges faced by sports marketers, and the future of sports marketing in India.
Number of Questions: 5
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Tags: sports marketing india sports and entertainment marketing
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When did the first sports marketing agency in India come into existence?

  1. 1980s

  2. 1990s

  3. 2000s

  4. 2010s


Correct Option: B
Explanation:

The first sports marketing agency in India, ESP Properties, was founded in 1990.

Which of the following is NOT a key stakeholder in sports marketing in India?

  1. Athletes

  2. Sports federations

  3. Sponsors

  4. Government


Correct Option: D
Explanation:

While the government plays a role in regulating sports in India, it is not a key stakeholder in sports marketing.

What is the primary challenge faced by sports marketers in India?

  1. Lack of infrastructure

  2. Lack of funding

  3. Lack of awareness

  4. Lack of skilled manpower


Correct Option: B
Explanation:

Lack of funding is the primary challenge faced by sports marketers in India.

Which of the following is NOT a major sports marketing event in India?

  1. Indian Premier League

  2. Pro Kabaddi League

  3. Indian Super League

  4. Formula One Indian Grand Prix


Correct Option: D
Explanation:

Formula One Indian Grand Prix is not a major sports marketing event in India.

What is the future of sports marketing in India?

  1. Bright

  2. Challenging

  3. Uncertain

  4. Declining


Correct Option: A
Explanation:

The future of sports marketing in India is bright, with the growing popularity of sports and the increasing involvement of corporates.

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