YouTube is primarily a video-sharing platform, while the other options are social networking platforms.

Social media marketing is the use of social media platforms to promote a product or service.

TikTok is a social media platform that allows users to create and share short-form videos.

Social engagement is the use of social media to connect with and engage with customers.

Lifestyle influencer is not a specific type of social media influencer.

Misinformation is the use of social media to spread false or misleading information.

Social media can help businesses increase brand awareness, improve customer engagement, generate leads, and save costs.

Social listening is the use of social media to monitor and analyze customer sentiment and behavior.

Social media can pose risks such as negative publicity, security breaches, data privacy concerns, and loss of control over brand message.

Social media customer service is the use of social media to provide customer support and resolve customer issues.

Display advertising is not a specific type of social media advertising.

Social intranet is the use of social media to connect with and engage with employees.

Social media can help individuals increase social connection, improve communication, access information, and enhance creativity.

Social activism is the use of social media to promote social change or raise awareness for a cause.

Social media can pose risks such as cyberbullying, identity theft, addiction, and depression.